Applying the Power of Social Selling

The increasing popularity of social media websites is not only changing the way we socialize with friends and family, it’s also changing the way customers research, compare and inform their buying decisions.

Rather than seeing this trend as a threat; sales managers should see it as an opportunity. Social selling is leveraging web technology to deliver insight and value to the buyer’s ‘sphere of influence’ when making buying decisions.

In this video we talk about the five key steps for applying the power of social selling to help you win new business.

 

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